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Beatycounter's 'The Never List' is helping consumers make better purchasing decisions by listing all the potentially harmful ingredients Beautycounter prohibits from all of its products. 

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Find out why this InStyle editor calls our Color Intense Lipstick as comfortable to wear as a lip balm. Our first long-wearing lipstick collection delivers the rich color and luxe satin finish you want with the safety you deserve.

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MARCH 2018

THE TODAY SHOW

Gregg Renfrew is the founder and CEO of Beautycounter, a leader in the clean beauty movement, and is empowering women to become financially independent. NBC special correspondent Maria Shriver sits down with her.

3.13.18

FAST COMPANY

How A Beauty Brand Raised An Army Of 30,000 Political Activists

Beautycounter enlists its sales team to fight for better regulation in the beauty industry. It’s part of a wave of activist brands taking on Washington.

MARCH 15, 2018

REFINERY 29

Beautycounter, a clean-beauty company with a network of 30,000 consultants. They're not just acting as direct sellers of the brand's skin, makeup, and hair products, all of which are formulated without 1,500 chemicals believed to be questionable or harmful, they're also fighting to change the laws around those chemicals.

 

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